CONCLUSION

Our marketing posters for KYLA Hard Kombucha successfully aligned the brand’s identity with its unique selling points. By focusing on the product’s health benefits and exceptional flavors, we created a visually appealing and memorable campaign. The posters effectively communicated the authenticity of KYLA Kombucha, strengthening its market presence and fostering lasting customer engagement. This project highlights our ability to create compelling visual content that not only showcases a product but also connects it to its audience in a meaningful way.

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KYLA Hard Kombucha is an authentic, effervescent beverage crafted by fermenting tea and sugar with a living culture known as SCOBY (Symbiotic Culture of Bacteria and Yeast). Despite its unusual origins, KYLA Hard Kombucha offers an exceptional taste, thanks to a bespoke SCOBY, and is packed with the beneficial cultures your heart and gut will love. With four distinct and refreshing flavors, KYLA caters to diverse palates, ensuring there’s a perfect blend for every kombucha enthusiast.‍

Marketing Campaign & Visual Identity| 2024

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PROBLEM

KYLA Hard Kombucha faced the challenge of effectively marketing a product that boasts a unique and authentic identity. The goal was to create a memorable brand presence that communicated not only the exceptional taste but also the health benefits of kombucha. The challenge was to establish a clear connection between the product’s origins, its health advantages, and its ability to delight customers with incredible flavors.

SOLUTION

To tackle this challenge, we developed a series of fun and engaging marketing posters for KYLA Hard Kombucha. These posters were carefully designed to highlight the brand’s authenticity, emphasizing the unique flavors and significant health benefits of the product. Our designs were crafted to be eye-catching and informative, making the kombucha stand out in a competitive market. The result was a vibrant and effective marketing campaign that captured the true essence of KYLA Hard Kombucha, ensuring the brand was memorable and impactful for customers.

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